How well you know Digital marketing Gurus across the world ??

Have you seen the ads of Samsung that mocks iPhones & its latest features?

The anchoring bias is our tendency to focus on or anchor our attention on the first piece of information that we stumble upon. This anchor information becomes the benchmark to judge any other information that we then come across. Cognitive biases are the errors in judgment that our minds make when making sense of the complex world around us.

Do you run a small business and struggle to get your name out there?